About Us

Founded in 2002, Joad Sportz Supplies is a family-owned Australian business dedicated to supporting the bicycle community. The company was established to address the shortage of high-quality international bicycle components and accessories in Australia. Joad Sportz Supplies focuses on delivering premium, hard-to-find international bicycle brands, some with over a century of history, to retail dealers and individual customers across Australia. The company's mission centres on making top-tier, globally recognised bicycle accessories accessible locally, bridging gaps in availability for cycling enthusiasts and professionals alike.